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Wednesday, April 7, 2010 as of 11:14 AM ET

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  • Kraft debuts commercial featuring Ted Williams

    (AP)

    Voice-over’s hottest success story Ted Williams just got a little more cheesy.

    But not in the way you’re thinking.

    Kraft debuted their first commercial featuring the formerly homeless YouTube sensation Friday, with Williams doing voice-over work for Homestyle Macaroni and Cheese.

    Lynna Galia, a spokeswoman for Kraft, told the Chicago Tribune that they were taken with Williams after seeing his YouTube video and hired him to work on four commercials.

    “We were moved by his story and his amazing voice,” Galia said, adding that Williams’ voice is “perfectly suited” for the ad campaign. “We were in the middle of making our TV spots and in a unique position to help Ted use his great voice and also provide him employment.”

    Check out the ad here

    What do you think of the ad?

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