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Wednesday, April 7, 2010 as of 11:14 AM ET

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  • Australia to ban super skinny models on runway, in print: report

    2007: A model wears a piece from Australian designer 'FashionAssassin.' The fashion industry will now ban the use of dangerously thin models on the runway.

    The Australian fashion industry is preparing to ban skinny models from catwalks and magazines, according to the Daily Telegraph.

    Designers will no longer be able to hire models with a body mass index that is deemed dangerously low or use male models who are too muscular, the Telegraph reported.

    Australia’s Youth Minister Kate Ellis said magazines, agencies and fashion labels that met a number of criteria would be awarded a new body-image tick of approval. The campaign is part of a massive overhaul to tackle body image issues among Aussies.

    The criteria includes the use of models no younger than 16; stocking a wide variety of shapes and sizes in stores; using more shapes, sizes and ethnicities in editorial work and campaigns and not promoting rapid weight loss, surgery or excessive exercise.

    “Body image is an issue that we must take seriously because it is affecting the health and happiness of substantial sections of our community,” Ellis said.

    Click here to read more from the Daily Telegraph.

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